Contrary to popular belief, zero calorie drinks such as Diet Coke will not help you keep off the weight. In fact recent studies have shown the exact opposite. A small but growing body of evidence is now suggesting that diet soda actually contributes to weight gain in people who consume it on a regular basis. In the words of Rory Freedman and Kim Barnouin in their #1 NY Times bestselling book, “Skinny Bitch”, “Whenever you see the words fat free or low fat, think of the words “chemical shit storm”. This couldn’t be more true when it comes to diet soda. Just for the record, the chief ingredient in 95% of all diet products is Aspartame. Aspartame has been linked to a plethora of health problems including arthritis, birth defects, fibromyalgia, lupus, multiple sclerosis, diabetes, impaired kidney function, migraine headaches, endocrine disruption, anemia, infertility, etc. The list is acually 11 pages and is too long to put in this article. In fact, Aspartame is the #1 most reported substance in our entire food supply where people are having adverse reactions or side affects. The truth is, there have been a tremendous amount of reactions reported (Over 7,000 officially reported to the USDA alone between 1982 and 1995) and unofficially more than 700,000 cases since 1982 given a USDA reporting rate of about 1% accuracy. So many people have been messed up by this stuff that there is even an Aspartame Toxicity Info Center and an Aspartame Emergency Hotline set up.
But back on to the topic of how diet soda makes you fat (more on aspartame another day), I have 3 words for you. You ready for it, Drumroll PLEASE, “Cephalic Brain Response(CBR). Now, I am not a medical doctor nor naturpathic physician and I don’t have a PHD in Molecular Biology, but here is what the jist of the CBR in simple terms. The Cephalic Brain Response is:
1. The brain has a conditioned response in reaction to eating something sweet throughout thousands of years of evolution.
2. As the tongue tastes something sweet, a series of biochemical events takes place.
3. The liver stops the manufacture of protein and starch from it’s body reserves and it begins to store the glucose energy that circulates in the blood.
4. But when no calories appear in the stomach, this causes the body to demand real food with resulting hyper urges from the liver to overeat, or to drink more of the sweet tasting liquid.
5. Almost instantly, the body starts producing insulin(the fat hormone) and programs the adipose tissue(belly fat) to store, store, store.
6. The urge to ingest food can last from 1 to 2 hours after ingesting the beverage because no real food or calories has satiated the body’s need for nutrients and energy.
#1 NY Times Bestseller Skinny Bitch by Freedman and Barnouin
Dr. Joseph Mercola http://www.mercola.com
The following is a short video presented by Dr. Mark Hyman. Dr. Hyman is a keynote speaker at the Institute for Integrative Nutrition in New York City and is considered to be a highly respected leader in the field of functional medicine. He is editor in chief of Alternative Therapies in Health and Medicine , medical editor of Natural Solutions Magazine and the author of several best selling books.